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Rodeo Reverb Records
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Kill Your Genres.

Rodeo Reverb Records is an independent music label making music without boundaries. What started as soundtracks for fictional wrestling worlds became something bigger—doom metal with trumpets, mariachi-infused grunge, hip-hop ring anthems, desert funk prophecies. Every release blends genres that shouldn't work together and makes them inseparable.

Every project is a different persona, a different sound. Mariachi Sleepover's fuzz-brass heartbreak. Ranchos Crucifixion's doom sermons. The Breeze Brothers' boom-bap bravado. These aren't just songs—they're worlds with their own rules.

The label runs on a simple principle: modern tools let one person be a full band, a brass section, a choir. Desert rock collides with mariachi horns. Doom folk bleeds into spoken-word prophecy. Wrestling entrance themes become full concept albums. Genre walls don't exist here—only the sound that the story demands.

Based in the American Southwest, Rodeo Reverb Records releases music across all major streaming platforms. Whether you're into post-grunge, boom-bap hip-hop, psychedelic funk, or southwestern doom metal, there's a persona waiting for you. Explore our artists below, stream the catalog, and kill your genres.

Our Artists

Now Broadcasting

XEOJ-AM — A Great Western Productions border radio station broadcasting Rodeo Reverb Records music 24/7

XEOJ-AM Today

24/7 border radio streaming the full Rodeo Reverb catalog — Mariachi Sleepover, Ranchos Crucifixion, Breeze Bros, Great Western Groove Collective, and more. Tune in live or listen on demand.

Listen Now →

Album covers from Mariachi Sleepover, Breeze Bros, Great Western Groove Collective, and Ranchos Crucifixion — 18 genres across 4 artist personas on Rodeo Reverb Records

What We Do

Modern musical tools mean we're no longer bound by old constraints. One person can be a full band, a brass section, a choir. Genre walls? Irrelevant. Kill your genres.

RRR started as soundtracks for the worlds I was building—wrestling federations, desert myths, outlaw sagas. It expanded into full personal musical expression across multiple personas. This is Josh Schairbaum's artist label. No committee, no compromise.

Want help bringing your vision to life? Reach out at info@rodeoreverbrecords.com.

🎧 Stream our full catalog 24/7 on XEOJ-AM — or find us on Spotify, Apple Music, and YouTube Music

Rodeo Reverb Records — turning piledrivers into power chords and stories into songs.